Page Speed Google Page Speed Insight Score
HTTP Requests
Shared Resources
Findability MozRank
Design and User Experience Mobile Optimization
Avoids Flash
Green Hosting Green Hosting

Thank you for using Ecograder! It’s a work in progress and we'll continue to add new metrics over time. Sustainable Web Design is an evolving branch of knowledge, so Ecograder's metrics will change to reflect current best practices. Send us your suggestions and feedback.

1 Performance Optimization

Page speed and sustainability go hand in hand. The more efficiently your website runs, the less energy and processing power you use, which means that your site will have a lower carbon footprint. Your customers expect to get the content they want instantaneously, and efficient pages load more quickly, reducing your site's bounce rate and keeping customers engaged and satisfied.

Google Page Speed Insights

Your Google PageSpeed Insights score is 77.

We use Google PageSpeed Insights to help understand the performance of your site. Reducing page load times can reduce bounce rates and increase conversion rates. A higher PSI score means that your site runs more efficiently and uses less energy.

Tips for improving your PSI Score

Want more information on website performance optimization? Check out the links below:

Mightybytes builds sites that are optimized for performance, sustainability and for cross-browser compatability. Tell us about your project!

HTTP Requests

Number of HTTP Requests: 39.

Reducing your HTTP request overhead has a big impact on reducing response time, allowing for quicker access to critical information users need.

Tips for reducing HTTP requests on your site

Simple ways to reduce request overhead on your site include:

Want to make your site more efficient? Contact us to learn more!

Shared Resources

Percent of site resources that are shared: 17%

It appears as though your site is using some shared resources for common page functions.

Serving up local resources gets your visitors their site faster and saves energy and bandwidth.

When you surf the web, many of the sites you visit pull resources from common frameworks. Enabling your browser to access any resources that are already cached—rather than re-downloading them—saves time, energy and bandwidth.

Using shared resources is the digital equivalent of buying local produce; you're picking up cucumbers from a neighborhood farm instead of buying cucumbers shipped from Brazil. To learn more, check out this piece from Pete Markiewicz explains in great detail why using shared libraries and CDNs are considered sustainable practices.

Tips for adding more shared resources to your site

Check out these articles on helping to integrate shared resources in your website.

Want to make your site more efficient? Contact us to learn more!

2 Findability

The more findable content is, the fewer pages a person needs to click through to find what they're looking for. Fewer pages loaded means that fewer server requests are made and fewer unnecessary page assets — like photos and videos, which take up a lot of bandwidth — are loaded. This results in small energy savings that add up over time.


Your findability score is 0.

We use MozRank to help score findability on a scale from 1 to 10. Your score is calculated by the number and quality of other pages that link to you. The higher the quality of incoming links in terms of authority and keywords, the higher your findability score. Your rank reflects the importance of your web page on the Internet.

Tips for improving the findability of your site

Want to improve findability of your site? Try these techniques:

  • Keyword Optimization. Keyword optimization is a well-known strategy for helping people find your content, and following SEO best practices also makes your website greener. Check out our step-by-step tutorial for optimizing keywords.
  • Quality Content. Learn how quality content on your site and quality links leading to your site can help you increase search engine rankings.
  • Link Building. Creating quality, searchable content and guest blogging on other websites can help boost your Google search results and make your content more findable. Read Andy Crestodina's post on best practices for link building.
  • Fix broken links and use 301 Redirects. Both of these SEO techniques cut down the time users spend searching your site for content, which ultimately saves energy. For tools and examples, check out our post on effective redirects and link fixes.

Need help optimizing your site for search engines? Give Mightybytes a shout.

3 Design and User Experience

Sustainable design is accessible and efficient. Creating different experiences for your mobile and desktop users improves accessibility because it makes it easy for people to access your site no matter what hardware they have. In addition, web design for mobile enables you to avoid loading large assets designed for desktop machines, which improves your site's speed and energy efficiency.

Mobile First Design?

Your site does not appear to be designed for use on mobile devices.

With the explosive growth in smartphones—one billion global users, by one estimate—and the rapid rise of tablet devices, it’s worth exploring whether optimizing your site for users on these devices will add value to future and present customers.

Mobile First web design resources

Responsive web designs look good and perform well no matter what device your customers are using. They are also optimized to load quickly on all devices, which means that you're saving energy. Want to learn more? Check out these resources:

Mightybytes builds responsive sites that help our clients reach customers where they are. Check out our portfolio for examples of how we do this.

Avoids Flash

We couldn't find any bandwidth-hogging Flash files on your site:

By avoiding Flash you improve site usability, especially for users on mobile devices, where large files require lots of bandwidth and energy to download and Flash files are not often supported. Great job!

Tips for improving your site's design and user experience

  • Learn more about why Flash is unsustainable. Mightybytes provides an in-depth explanation of Flash and Sustainability.
  • Explore whether HTML5 and CSS3 can provide the functionality you're getting with Flash. Many functions that were once unique to Flash can now be created using more bandwidth-efficient HTML5 and CSS3 techiques that are also supported on many mobile devices. Explore the possibility of replacing huge, unsupported Flash files with these standards-based technologies.

Mightybytes works with the latest HTML5 and CSS3 standards that allow for sophisticated design elements without using Flash. Check out our portfolio.

4 Green Hosting

The servers that host your website require power 24 hours a day, so the single biggest positive impact you can make through your website is to host it with a provider that runs on 100% renewable energy.

Green Hosting

It doesn’t appear as though your site uses a green hosting provider.

Switching to a green hosting provider powered by renewable energy is the single biggest positive impact your website can make on your company's overall sustainability.

Ecograder defines a green hosting provider as one that is 100% powered by renewable energy, including wind and solar. We also include hosting providers that purchase Renewable Energy Certificates (RECs).

We use the green hosting directory provided by The Green Web Foundation to rate hosting providers.

Tips for Finding a Green Hosting Provider

Not sure about green hosting? Check out these resources:

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